Personality quizzes for events, teams and campaigns
On their own phone, someone works through a short set of scenario questions in a few minutes and gets back one of sixteen illustrated characters, complete with a written portrait. The card carries your logo, and every result lands in your dashboard.
What people walk away with
People screenshot the card, compare it with friends, and argue about who got which type. The card they share carries your logo, and the branding can even sit inside the quiz questions and art itself.
How it works
Put it on posters, booth walls, WeChat posts or email footers.
People open a short quiz on their phones, in whatever language they speak, and finish in a few minutes.
They land on a result card with an illustrated character and a written portrait, carrying your logo when shared.
Your dashboard shows every finisher, their result, and any other information you asked them to provide.
| Name | Type | Role | City | |
|---|---|---|---|---|
 Olivia Walker | The Commander | Product lead | Shanghai | |
 Alex Reynolds | The Skeptic | Analyst | Suzhou | |
 Elizabeth Lewis | The Evangelist | Founder | Shanghai | |
 Lily Edwards | The Steward | HR manager | Hangzhou | |
 Connor Smith | The Hacker | Sales | Shanghai | |
 Matthew Taylor | The Pilot | Engineer | Shenzhen |
People walk past a stand without slowing down, and the ones who stop rarely have anything to say to each other. At TechWeek Shanghai we ran a QR wall with a live screen of the room's types, and strangers were comparing cards within a minute of meeting.
Putting strangers into teams that click is hard, and once they are seated together they still need an opening line. Our quiz sorts people into balanced groups, and being placed together by type gives strangers an immediate sense of kinship. We have used it for team building days and hackathons, including the Shanghai International Hackathon.
Before the day starts, the quiz measures where each person falls on the dimensions that matter, and hands it back as a character instead of a score sheet. You can see who sits where, and use it to build the teams, pair the people who should learn from each other, and send the right people to the right session.
Built for your audience
Some audiences already have their own cast of local types, the kind a resident could name without thinking. We draw that cast for a client's city, industry or customer base, the same approach we developed while working on a quiz about Shanghai.
The library
Sixteen types in four families, our flagship, built for schools and teacher recruiters.
Take the quiz
How somebody works with AI day to day, run at our own events to qualify leads.
Take the quiz
How somebody runs family life, built with school recruitment fairs in mind.
For accelerators, startup communities and startup events.
For business schools and student groups.
Which of the city's own characters you are, built for brands and events in Shanghai.
How a quiz gets made
Start small
You do. Everything collected during a run, results and any other information you asked for, sits in your dashboard, and you can export it or ask us to delete it at any time.
Any language your audience speaks. The questions, the portraits and the result cards can all be produced in whatever language a given run needs.
As far as you want. Your logo on the card is fine on its own, with our name left off entirely, and on newer quizzes that branding can be worked straight into the character art too.
For an existing quiz, setup is configuration rather than development. Turnaround for putting your branding on one can be as fast as a single day, depending on how much you want customised.
Pilots start at US$99. The exact quote depends on the format, required customization, and the size of the run. Call or email us for the actual number.
What is asked, what is disclosed and what consent is collected varies by run and by region, set to match whatever compliance rules apply where the quiz is running. None of that is fixed in advance: it is worked out and agreed with you before anything goes live.
DISC, the Big Five and MBTI-style types are all available, run on the same links, cards and dashboard, with your branding on every result.
